Mattel, Nintendo, Outright Games and other publishers rolled out a dense slate of new games and updates across consoles, PC and mobile this week, ranging from a Masters of the Universe role-playing game on Roblox to a festive Grinch adventure and a KPop Demon Hunters collaboration inside Toca Boca World.
Mattel takes He-Man to Roblox
Mattel Game Studios partnered with Twin Atlas to launch Masters of the Universe: Battle for Grayskull, a faction-based action RPG available worldwide on Roblox. Inspired by last summer's film and decades of franchise lore, the game lets players side with He-Man and the Heroic Warriors or Skeletor and the Evil Warriors in a battle for Castle Grayskull. Players can explore Eternia locations including Snake Mountain and Subternia, complete quests, defeat bosses and collect gear while unlocking new abilities. An evolving skill tree and player-driven choices shape each adventure.
Emotional learning and arcade crossovers
Skidos and SmileyWorld launched Happier Minds, an interactive experience designed to help children recognize, express and navigate everyday emotions through play. It combines SmileyWorld characters with stories, mood check-ins and calming activities, including a Mood Check-In that helps children identify how they feel and Breathe Together, a guided breathing exercise. The experience builds on Skidos' emotional well-being programming, part of its learning portfolio since 2023, and SmileyWorld's Happier Schools Project; Skidos offers more than 1,000 educational games and activities.
Ares Interactive is rolling out new content across three titles this October, led by a limited-time Ghostbusters crossover in Heroes vs. Hordes running through Nov. 20, which adds Ray Stantz and Winston Zeddemore as playable heroes, Terror Dogs as pets and new gear. The Walking Dead: Aftermath adds Carol, Glenn and Judith alongside Halloween-themed events, while Baseball Hits 26 marks the postseason with three playoff events, new players and a Playoff Points currency, plus additional Club rewards and a refreshed Events menu.
Moose Toys and Nintendo seasonal pushes
Moose Toys and Gamefam are bringing MrBeast Lab to Roblox for the first time through a limited-time event inside Untitled Fling Game from Oct. 17 to Nov. 14. The activation introduces the Mega-Tech Mutators Panthar, Silver-Byte and NecroClaw, with players able to fling mutation liquid at the Mutators, complete character-inspired quests and hunt for a hidden Gold Variant. It is free to play on Roblox across consoles, PCs, mobile devices and tablets. The launch marks the fourth consecutive holiday season the two companies have partnered on Roblox activations; their collaborations have brought five Moose franchises to the platform, generating more than 100 million gameplay sessions and 650 million brand engagements. According to the companies, more than 56% of players were more likely to purchase the featured product line after playing.
Nintendo is returning players to Wuhu Island with Nintendo Switch Sports Resort, launching exclusively on Nintendo Switch 2 on Oct. 22. The game features 12 sports, including Boxing, Archery and Thumb Wrestling, plus exploration by skateboard, power cruiser or prop plane, an Island Crown Mode and Spocco Points for customization, with personalized Sportsmate and Mii characters and local and online play.
Outright Games is sending the Grinch back to Who-ville in The Grinch 2: Saving Christmas, where players explore snowy environments, collect ornaments and build the ultimate Christmas tree, using gadgets such as Rocket Skates, a Jetpack and a Snowball Maker across locations including Mt. Crumpit, the Grinch's Cave and Who-ville, solo or in local co-op with Max.
Mattel, Bitmap Bureau and Clear River Games also detailed He-Man and the Masters of the Universe: Dragon Pearl of Destruction, a retro-inspired 2D brawler with pixel-art visuals. Players fight as He-Man, Man-At-Arms or Teela, with She-Ra unlockable in future play-throughs, across 13 stages against Skeletor, Evil-Lyn, Beast Man and Trap Jaw. It launches Feb. 4, 2027, with preorders open through Limited Run Games through Nov. 22.
Nintendo merchandise, eShop and Toca Boca
Nintendo is expanding its holiday push: hundreds of merchandise items previously exclusive to its New York and San Francisco stores are now available nationwide via nintendo.com and the Nintendo Store app, spanning Super Mario, The Legend of Zelda, Animal Crossing, Pikmin and Splatoon. My Nintendo Account members can enter the Holiday Magic Sweepstakes through Nov. 2 for a chance to win a two-night New York City trip for up to four guests, with travel between Dec. 3 and Dec. 7. The Mario balloon returns for the 100th Macy's Thanksgiving Day Parade on Nov. 26.
The week's eShop lineup includes Bluey's Happy Snaps, Castlevania: Belmont's Curse and several Resident Evil titles, with Resident Evil 2 Deluxe Edition, Resident Evil 3 and Resident Evil 4 Gold Edition arriving on Switch 2 on Oct. 16. Call of Duty: Modern Warfare 4 launches Oct. 23 for Switch 2. Switch Online + Expansion Pack members gain Monster Rancher Advance, Metal Slug Advance and Kururin Paradise, and Pokémon Pokopia runs the Pumpkaboo's Sweet Surprises event from Oct. 17 to Nov. 1.
Toca Boca and Netflix are bringing KPop Demon Hunters into Toca Boca World on Oct. 27, adding fashion, music and character content based on HUNTR/X, the Saja Boys and other characters, plus an in-game music player featuring four soundtrack songs for a limited time. A related update reaches Toca Boca Jr Kitchen on Netflix Playground for iOS and Android at no additional cost with a Netflix subscription.